John’s Blog

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7 News Found

You’ll gain useful insights about your readers by asking them questions, and listening to them.

When you read your own writing aloud you’ll hear things you overlook otherwise.

The adage "it's not what you said, but how you said it" is profoundly true, especially around the office

Crusty old teachers once told their students never to end a sentence with a preposition. But that so-called rule was …