Persuasive Business Writing
University of Phoenix
Turnpike Learning Center
8700 Turnpike Drive
Westminster, CO 80030-7030
Do you have a hard time putting your ideas into words?
Do you freeze up when you have to write a proposal, a report, or even a simple email?
Get the confidence and skills you need to think clearly and write what you mean. In this energetic, hands-on full-day session, you'll discover what it takes to write compelling proposals, reports, business letters, and emails that get the results you want.
This full-day session will give you the confidence and skills to communicate your ideas clearly and persuasively.
What you will learn.
Most often, business people and technical professionals write to convince others to do something – change process, take an action, or approve a decision. Through case studies, hands-on exercises, and guided assignments, you will learn to think analytically and communicate your ideas persuasively.
John Sturtevant’s Persuasive Business Writing combines real-world business examples and interactive accelerated-learning techniques to give you practical, relevant skills you can use immediately.
After completing this full-day workshop, you will be able to:
• Apply analytical-thinking techniques to assess key issues and decision points
• Define and identify audience perceptions and expectations
• Create and structure logical, persuasive, and clearly-organized documents
• Recognize, consider, and effectively address opposing points of view
• Assess and measure the effects of your writing through active listening
• and much more!
Who should attend:
John Sturtevant's Persuasive Business Writing is designed for people at all levels in technology, oil & gas, financial services, healthcare, retail – anyone who needs to think clearly, organize their ideas, and write persuasively.
This lively, interactive, hands-on workshop combines best-practice business examples with experiential-learning techniques, and interactive accelerated-learning principles to give you practical, relevant skills you can use immediately.