Oprah Winfrey to Host John Sturtevant’s The Best of The Worst?
Houston, TX April 1, 2007 – American business people could finally get their day in court. The judge might well be one of the world’s most respected and influential women. And the jury? Well, that’s you.
John Sturtevant, America’s Expert on Clear Writing announced plans today to host a live segment on The Oprah Winfrey Show called The Best of The Worst – America’s Worst Business Writing.
“I hope even as we speak, officials at Harpo Productions, Oprah Winfrey’s production company, are working diligently to finalize an agreement as soon as possible,” said Sturtevant, speaking from The Best of The Worst production offices in Houston.
Sturtevant said he's also eager to wrap up a deal with Oprah’s online company for a special section on the website Oprah.com. The site averages 68 million page views and more than 4.5 million unique users per month, and receives nearly 20,000 e-mails each week.
Sturtevant also has plans to produce a pre-recorded half-hour segment on the Oprah & Friends channel on XM Satellite Radio.
Sturtevant’s The Best of The Worst television segment may well feature the lively and engaging John Sturtevant as he reads examples of confusing correspondence, mystifying memos, excruciating emails, and an assortment of other bewildering business prose.
Sturtevant has invited business people around the country to submit examples of horrible business writing online. He’ll share the oddest examples with the audience, and then offer clear ideas on how everyone can learn to think clearly & write what they mean.
“By exposing horrible business writing to the American public on national TV in a funny and blatantly candid way,” Sturtevant said, “I hope to finally cure American business people’s obsession with obfuscation.”
John Sturtevant’s production company Be Clear Productions is co-creating The Best of The Worst series with one of the nation’s most audacious marketing companies, Boston-based Mothers of Invention, whose transformational marketing strategies have whupped hundreds of pretty-good companies into world-series shape.
“If anyone can pull this off with style, insight, and the kind of slap-in-the-face honesty it takes, John’s the man,” said Mothers of Invention founder, Robert Rosenthal, who shares his unconventional thinking on marketing and business with lucky companies every day.
If you want to push your company beyond business as usual and into the "holy s--t!" realm, contact Robert right now.
To submit your own examples of The Best of The Worst business writing, and enter for your chance to appear with John Sturtevant on the Oprah Winfrey Show, submit your worst writing here.
Oh, by the way, nobody here at The Writing Workshop, or among the people we know and love, assumes any responsibility whatsoever if you send us your boss’s writing and he or she gets mad and fires you, or anything else bad happens.
Let us know if you’d like us to keep you informed about John Sturtevant’s plans for his appearance on The Oprah Winfrey Show.
Read the PRLog online news release here.